Build strategies, build confidence, build your facilities

Toby advises organisations on strategic decisions in an unbiased fashion,

using deep industry knowledge to deliver the best results. For nearly a decade, Toby has supported public, private and community sector clients on the planning and delivery of outdoor sports facilities and indoor leisure centres.

Together we reach the goal.

TW Profile Pic[841].jpg

About me

Toby has played a vital role in the development of facility and playing pitch strategies, feasibility studies, grant application, business planning and operator procurement relating to services and venues of national importance.


His work includes need assessments for the Queen Elizabeth Olympic Park, research contributing to Sport England's national guidance and consulting on England and Wales Cricket Board London facilities risk assessment .

Skills and Expertise:

  • Market research and stakeholder consultation

  • Sports facility and playing pitch audits (non-technical site assessments) 

  • Data analysis and reporting


  • Facility and playing pitch strategies

  • Need assessments and feasibility studies

  • Business planning and funding options

  • Management appraisals and operator procurement


  • Unitary authorities, metropolitan and London boroughs​

  • Charitable trusts and community sports clubs

  • Universities, schools and colleges

  • Private operators and commercial developers.

An experienced project manager, starting his consultancy career in 2010, Toby has worked on over 80 sport and leisure consultancy projects.  His work has helped shape the investment priorities of national governing bodies of sport and local authorities in all parts of the UK, as well as informing decisions taken by private operators and commercial developers.

Previous employment at the largest and the leading sport and leisure consultancies in the UK has given Toby wide ranging skills and experience in the planning and delivery of swimming pools, sports halls, health and fitness suites, dance studios, sports pitches, courts and tracks.


Years a Consultant


Worked On


 Projects for Local Authority Clients


Facility Audits


Location, client and project type

Plain Map - FINAL.png

Projects Map


Projects in more detail

Christs track.jpg

Market Research - Christ's Hospital School, West Sussex

Completed by 4 global in 2017

Market research at local, regional and national level informed the expansion of community sports facilities at the coeducational independent day and boarding school in Horsham. 

Christ's Hospital is almost unique for a British independent school in that the majority of the students receive bursaries. This stems from its founding charter as a charitable school. Consultation with students, teachers and existing facility users, through an online questionnaires and "drop in" sessions, were completed by Toby.

A latent demand assessment (ie supply vs demand analysis) identified  demand for new facilities including an athletics track and an artificial grass pitch for rugby.


Toby's work provided an evidence-based assessment of demand, which led to planning permission being granted for new community sports facilities at the school.


Feasibility Study and Options Appraisal - Hockey and Tennis Centre, Olympic Park

Completed by 4 global and Strategic Leisure in 2018

A Feasibility Study was commissioned by Lee Valley Regional Park Authority (LVRPA)  to determine options for the operation and development of the Hockey and Tennis Centre at the QEII Olympic Park in London. Toby led the completion of a Need Assessment, which informed the Feasibility Study on the level of demand for hockey, tennis, health and fitness (gyms and multi-sport halls/studios), and football (artificial grass pitches).

Face-to-face consultation meetings with British Cycling, England Hockey and LVRPA helped Toby identify suitable facility options for the Centre, which had considered current operations at the Olympic Velodrome located next door.

Using Toby's work, the project has been progressed to a detailed feasibility stage and potential new operators are being procured.


Need Assessment - Springfield Park, Wandsworth

Completed by 4 global in 2017

Toby led this project to complete a comprehensive Need Assessment for new community sport and leisure facilities, following the redevelopment of Springfield University Hospital in Wandsworth. The new Springfield Park will be created to satisfy the high demand for informal recreational space and formal sports provision, whilst adhering to Metropolitan Open Space land requirements. 


Face-to-face consultation meetings with key local sports clubs and telephone consultation with Sport England, national governing bodies of sport, schools and community groups identified demand for formal sports provision; an artificial grass pitch for hockey and grass rugby pitches, as well as a trim trail, outdoor gym equipment and cycling paths throughout the Park. 

The park developers have used Toby's work to support planning and funding applications. 

Facility and pitch strategies

Disabled Athletes in Sports Hall

Indoor Sports Facility Strategies

Completed by Sports Solutions, The Sports Consultancy, KKP and 4 global in 2010 - 2018

Toby has supported or managed the development and completion of 10+ Indoor/ Built Sports Facility Strategies for Local Authority areas adhering to Sport England's latest ANOG guidance.


Our strategies provide a clear direction and prioritised actions to ensure that a good supply of indoor and built sports facilities is available to meet both current and future needs. We ensure a collaborative approach to the development of a strategy with key partners e.g. National Governing Bodies of Sport, local sports clubs, Town and Parish Councils, local leagues and leisure providers being consulted.

Soccer Players

Playing Pitch/ Outdoor Sports Facility Strategies

Completed by KKP and 4 global

2012 - 2018

Toby has supported or managed the development and completion of 15+ Playing Pitch Strategies for Local Authority areas adhering to Sport England's latest PPS guidance.

We provide a comprehensive assessment of the supply of, and demand for, publicly accessible playing pitches and outdoor sports facilities.  A robust framework for resource prioritisation; projects to improve or enhance the quality of playing pitches and outdoor sports facilities and an approach for determining development contributions to outdoor sport facilities is provided.


Want to know more?

Contact me via phone or email.  |  07928 238 175